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The Ivari Care Journal
Silver that's loved lasts forever.
Most jewellery care advice fits on a sticker. Ours doesn't. This is everything we know about keeping silver, stones and finishes as beautiful as the day they were made, written plainly and sourced properly.
Care Finder
Your piece, your routine
Tell us what you're wearing. We'll build a care card for it: what to do after wearing, how to clean it, how to store it, and what to avoid. Save it, screenshot it, or print it.
The 60-second ritual
One minute after you take your jewellery off prevents almost all the damage it will ever suffer. Why it works.
Last on, first off
Jewellery goes on after perfume and lotion, and comes off before water, sport or sleep.
Wipe
A soft dry cloth over the settings, and the posts and backs of earrings, where skin oils collect.
Check
Hold it to the light: are the stones firm and the claws close?
Seal
Pouch or zip bag, one piece per bag, in a dry drawer.
From the journal
8 short, sourced guides. Start anywhere.
The science · 5 minWhy silver tarnishes, and how to outsmart it
Tarnish isn't a flaw. It's a chemical signature of real silver. Here's what causes it, what speeds it up, and the simple habits that keep it away.
ReadThe ritual · 3 minThe 60-second after-wear ritual
Most jewellery damage happens in the ten minutes after you take it off. Here's the one-minute habit that makes statement earrings last a lifetime.
ReadGemstones · 6 minA care guide for every stone
A topaz and a moonstone need different care. Here's the one table we wish every jewellery box came with.
ReadStraight talk · 5 minWhat "rose-toned" really means
Silver is white. So where does the rose and golden glow come from? A plain guide to plating, vermeil and the words jewellers use.
ReadStorage · 4 minHow to store statement earrings
Big, stone-set earrings need different storage from studs. Five rules that keep them untangled, unscratched and bright.
ReadComfort · 4 minWearing heavier earrings, comfortably
Statement earrings are worth it. Here's how to wear them beautifully without being unkind to your earlobes.
ReadGifting · 5 minHow to choose earrings as a gift
Earrings are the perfect gift: no size to guess. Here's how to choose a pair they'll actually wear, and what to write in the note.
ReadTravel · 3 minTravelling with jewellery
Hotel pools, sunscreen, humidity and suitcases are hard on silver. A light, smart way to take your favourite pairs with you.
ReadFive myths we'd like to retire
Myth: Tarnish means it isn't real silver.
Truth: The opposite. Tarnish is what real silver does when it meets sulfur in the air.
Myth: Toothpaste is a great silver cleaner.
Truth: It's abrasive. It scratches silver and softer stones. Mild soap and water do the job safely.
Myth: Silver dip is safe for everything.
Truth: Dips can strip coloured finishes and harm some stones. Never on stone-set or rose- or gold-toned pieces.
Myth: Harder stones can't be damaged.
Truth: Topaz is an 8 on the hardness scale, yet a sharp knock can split it along its cleavage.
Myth: Jewellery lasts longer if you save it for best.
Truth: Unworn silver in a box tarnishes most. Wearing it (and wiping it) keeps it bright.
Ask us anything about care
A cloudy stone, a stubborn back, a finish that's changed? Send a photo and a question, and we'll reply, even if you didn't buy the piece from us.